I started out years back focused on web and motion design. But even as a young creative/art director the growing passion towards illustration, typography and graphic design drove me out of the agency world. I started my design studio – Visual Brain Gravity and at the same time became a Young creative of the year and presented Slovenia in Cannes. I have more than 80 international and domestic design awards (ADCE, Volvo Design Award, SOF, Brumen,  European Design Award, Golden Drum,…) and besides occasional lectures, personal exhibitions and brand consulting he has also been a member of numerous juries and has been selected as one of 10 celebrated creatives by the Art Directors Club of Europe (ADC*E). Currently, I am building brands for a verity of industries, where I discovered the importance of studio side-project with my own brands emphasizing my claim that good design is for good clients. I am is also a host of the Creative Mornings Ljubljana and sometimes write columns on creativity.

This will be an ongoing project. Since I tend to forget most of the things…

2021 – PRINT magazine – featured on printmag that is one of the most important magazines since 1940. Featured project: Kocbek bottle.
2021 – Moved my office to the city center of Ljubljana.
2020 – 38. Slovenski Oskar za embalažo  Kocbek
Čeprav gre za eno najstarejših nagrad, mi je tokrat ljubši opis žirije: prof. Vladimir Pezdirc, Jani Bavčer in dr. Gregor Radonjič so zapisali: “Že tretjo generacijo od leta 1929 družina Kocbek prideluje bučno olje izjemne, vrhunske kvalitete, ki je našlo svoje mesto v najboljših restavracijah po celotnem svetu. Moč tradicije in izredno kvaliteto bučnega olja Kocbek je prepoznal tudi oblikovalec Gregor Žakelj ter ustvaril čudovit preplet in sozvočje vsebine in njenega ovoja. Oblikovna zasnova steklenice in pipete s svojo podobo in izraznostjo dopolnjuje izredno kvaliteto olja in ga umešča v najvišji razred posebnih in enkratnih kulinaričnih doživetij.”
2020 – SOF jurry – design
2020 – on executive board of Brumen
2019 – story about 4kidsandus in MarketingMagazine
2019 – G bottle on package of the world
2019 – Plaktivat jury
2019 – interview: radio Ognjišče
2019 – podcast: Zakulisje
2018 – TEDx talk Sevnica
2018 – Kocbek press conference – the green gold project.
2018 – Kazina redesgin in MarketingMagazine.
2018 – Citycenter Celje in MarketingMagazine.
2018 – DOS – discussion on design.
2017 – after 10 years of winning awards (more than 80) on advertising festivals I stopped participating. It was a personal decision that some things are more important.
2017 – Kocbek – Golden Drum shortlist
2017 – Brumen – 4kidsandus, Bad day is good beer day, HCC
★ 2017 – Goodbiz lecture – 100 projects
2017 – 4kidsandus – featured in the Graphic design section on Behance
2017 – Story interview.
2017 – 4kidsandus are on the Packaging of the World
★ 2017 – TedX Sevnica
2017 – Jana interview
2017 – Kocbek – SOF – grand prix
★ 2017 – Lecture – Šola za lajf / Nismo vsi za vse.
★ 2016 – Lectured – Tromos / Norway. Probably my all-time best trip to the unknown. Loved every minute of it.
2016 – German Design Award 2x nominations.
2016 – Aiga – Bad day is a good beer day – featured.
2016 – Delo – Sobotna priloga interview
2016 – Regpack – 4kidsandus award
2016 – 4kidsandus – SOF grand prix
★ 2016 – Infinum – Design Disruptors – Zagreb – discussion
★ 2016 – Frešn – lecture
2015 – Slovenia – viral post
2015 – Reinovator academy mentor.
2015 – MM interview
2015 – Brumen – Umek
2015 – started hosting Creative Mornings. I believe in sharing knowledge – it is something universal about that.
2015 – redesigned Netiver – Carole Guevin blog was my only design mentor for years
★ 2015 – Les je več – lecture in Kočevje
2015 – 3rd agency on SOF
2015 – Outstanding jurry.
★ 2015 – It is not ok to fail – lecture – Women conference
2015 – worked fro Lynne Franks
★ 2015 – Reinovator academy lecture
★ 2015 – The Cup – lecture
2015 – Design Made in Slovenia – start
2015 – Tresk jury.
2015 – Google mapped me
2015 – SOF – 3. palce as agency
2015 – Design Made in Slovenia – start
2015 – Google mapped me
2015 – Redesigned nedtiver /
here was once a young boy out there, reaching out from the smallest possible place you can imagine. Never really believed he will be somebody and I am sure only a few believed he will become. Even when he was already standing on his own two feet, head on into creative world, chances were small. He got around reading Netdiver Magazine facing the selected few creatives (Carole Guevin) handpicked and featured up there. Day by day he was realizing he will never grow to be that talented. But he was a fighter and worked as hard as he could. Against the odds. Facing his own fears. Day by day. Year after year. Well that boy was me.”
After C. decidet to resurface…i was honored to do the branding. Little me…can u imagine that. I am a designer as i am because of her…and i still can’t believe that…
2014 – founded Dimension Two Longboards
2014 – Finance – interview
★ 2015 – ADCE lecture in Barcelona – Creativity Festival – on of 10 most creative people in Europe
★ 2014 – MOP Varaždin – lecture
★ 2014 – PUNKT – lecture
2014 – TNW –  VIA Europe top 10 apps
2014 – SOF – Umek – grand prix
2014 – Epica award – Dimension Two Longboards
2014 – founded Dimension Two Longboards
2005 – ISPO award for Artec Project
2004 – started my studio Visual Brain Gravity
2004 – created Promorama with Gregor Fras
2004 – became Young Creative of the Year in Slovenia and went to Cannes.
2003 – started Subtotal with Jaro Jelovac
2001 – became Art Director at Renderspace / Pristop
1999 – started working for Renderspace as web designer
1998 – kicked me in the butt and started working web designer
there is almost nothing to say here.